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Tsingtao Brewery Co., Ltd. (hereinafter referred to as ¡°Tsingtao Brewery¡±), one of the oldest beer makers in China, was founded in 1903 by German and British merchants under the name Nordic Brewery Co., Ltd. Tsingtao Branch. Today, Tsingtao Brewery is China¡¯s largest brewery and is also an Official Sponsor of the Beijing 2008 Olympic Games.
On July 15, 1993, Tsingtao Brewery became the first-ever Chinese company to be listed on the Hong Kong Stock Exchange (stock code 0168). On August 27, 1993, it listed on the Shanghai Stock Exchange (stock code: 600600), making Tsingtao Brewery the first Chinese company to be listed in both Mainland China and Hong Kong.
By the late 1990s, with more than 50 breweries in 18 provinces, municipalities and autonomous regions, Tsingtao Brewery further strengthened its market leadership and domestic expansion plan through numerous strategic mergers, purchasing insolvent companies, reorganization, and joint-venture partnerships.
In 2007, Tsingtao Brewery achieved a total sales volume of 5.05 million kiloliters globally, with the market share of Tsingtao Beer in China reaching 13% . In that same year, World Brand Lab valued the brand at RMB 25.827 billion, placing it first in China¡¯s brewing industry. Tsingtao Beer is exported to 62 countries and regions, including the USA, Japan, Germany, France, UK, Italy, Canada, Brazil and Mexico. The Barth Report, the authoritative report of the global beer industry, ranked Tsingtao Brewery as the 8th-largest brewery in the world based on total yield in 2006 and 2007.
Tsingtao Brewery has received numerous awards and recognition in some of the most prestigious beer competitions held in China and around the globe since 1949. Top prizes and honors include:
Financial Times¡¯ ¡°Top 10 Chinese Global Corporate Brands¡± in 2005 and 2008 (including four recognitions in 2008 in the categories of Brand Equity, Consistently High-quality, Product & Service and Brand Equity Overseas)
Grand Prize at the Asia Brand Ceremony, 2007
No. 68 in Reputation Institute/Forbes¡¯ ¡°The World¡¯s Most Reputable Companies¡±, 2006
Gold medals in international contests held in Belgium (1991), Singapore (1993) and Spain (1997)
Three first-place awards in beer contests in the United States in the 1980s
Gold medal at the Munich International Expo, 1906
Tsingtao Brewery has a goal to become ¡°an international company with a global brand.¡± ¡°We will continue to be innovative and brew the beer that customers love, and continue to brew the joys of life with our passion!¡±
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